ABOUT RIVERSIDE MUSIC COLLEGERiverside Music College came to Hybrid Anchor looking to revamp and modernise their website. Due to their recent approval of .ac.uk status, they underwent a large rebranding exercise and were looking for the website to match this new move towards being a recognised college body.
WEBSITE REDESIGNWhat once would have looked cutting edge can slowly fade as trends and styles change. Add to this how the market has shifted to become more tablet and mobile-centric and you can find many websites falling into an older style of design. Our designer was able to take the style and vibe and rework it into a modern context. The new website boasts a much cleaner and easier to use design that reflects the quality of the Riverside Music College brand far better.
WORKING WITH LEGACY SYSTEMSRiverside Music College ran on a system known as Joomla. While there is nothing wrong with older content management systems, they can cause issues regarding support and difficulty in finding developers still versed in working with those specific platforms. Our team was able to clean and adapt the existing code to the new design – effectively modernising it page by page for Riverside Music College.
PROTECTING SEOWhen moving an old website onto a new domain name, it is vital to protect the SEO footprint that has been built up over the years. Riverside Music College was mapped onto the new address and pages using a method of redirect that retains the link authority they had built up. This saves a lot of stress rebuilding SEO from scratch and is common to be missing in a new launch potentially costing clients thousands in revenue.
“The site is looking incredible, absolutely love it!”
– Tom Hutchison, Marketing Director, Riverside Music College