
Conversion led design & development
HYBRID ANCHOR
A Digital Transformation Company
Hybrid Anchor is a Digital Transformation Company, led by experienced consultants with a passion and drive for putting out business fires, streamlining processes or developing technology around your business challenges.
A strategic approach is required to prepare your business for digital transformation. Our not so secret sauce is that we observe what is working for a company and what isn’t. We then build upon those principles and streamline your methods to ensure that you grow in a way that is positively working for you.
Hybrid Anchor sit at the intersection between three core bodies of experience
- Creative Problem Solving
- Robust Technical Experience
- Powerful Commercial Strategy

Our Values

Our Ethos
Here at Hybrid Anchor our culture is very important. We expect excellence from ourselves and strive to provide that excellence for all our clients.
This is reflected in our work as a team. A Hybrid Anchor team member must also be a team player, collaborating, supporting and pushing to bring out the best in each other.
Communication is key at Hybrid Anchor, with ourselves and our clients. Our team members are approachable and can come up with creative solutions to any problem ours clients may face.
The Hybrid Team
“A small team of A+ players can run circles around a giant team of B and C players.” — Steve Jobs.

John Loudon
John has more than 19 years experience in the design and development of complex software solutions. He has worked with large and small companies to drive the digital transformation of their marketing and sales processes. John specialises in eLearning services and optimising selling success through digital techniques.
John works hands on with our wide range of clients whilst supported by an amazing team. He believes in people over profit and quality over quantity. John loves developing relationships, solutions and partnerships that help meet our clients needs.
In his spare time John enjoys reading, hiking and watching films. In fact John is known for having an infinite supply of movie quotes for every occasion.

Desiree Banua
Desiree heads up our technical team and has her hand in all aspects of the development process including analysis, architecture, development, testing and management. With a strong background in PHP software development, she is responsible for maintaining the systems and services for the operations our clients rely on.
On the weekend Desiree can be found swimming with sharks as she enjoys time free diving.

Ania Jaworska
Ania translates our stunning designs into interactive experiences. Adding the magic that makes our clients’ sites stand out from the crowd. She’s passionate about building fast, easy to use, beautiful, accessible to all, and frustration-free websites.
Ania is also a talented violinist, with a degree from the Royal Conservatoire of Scotland.